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Join us as an Online & App Marketing Manager (m/f/d) in our Performance Marketing Team on a shared journey that matters!

Behind the scenes of our well-known vehicles, MOIA GmbH develops the technical products underlying MOIA. Our team of more than 200 employees develops an on-demand ridesharing service in the form of an end-to-end integrated product, from hub, fleet, and driver management to passenger and B2B solutions. At our offices in Berlin and Hamburg, international teams of developers, engineers, designers, and strategists work on a shared mission. As a tech company, more than half of our employees are developers. We pursue value-driven development based on our product values of comfort, reliability, safety, and privacy.

The enthusiasm we have is obvious. We love our cities, we love living in them and we love staying in motion with it. Simultaneously, we aspire to be a leading  company in the fields of rethinking mobility and improving urban transportation by making it  more relaxed, more affordable and an entirely positive experience for everyone.

MOIA gets things moving. On a shared journey – towards an easier, smarter, and more meaningful future.

About your team

As the Marketing & Sales Team at MOIA we are passionate about bringing ideas to life, telling engaging stories and creating innovative and data-driven campaigns for our customers in order to realise our growth ambitions. We are a diverse and dynamic team of online marketing, brand, communication and sales managers as well as marketing analysts, whose mission it is to develop engaging marketing programs for our innovative and ever evolving mobility service.

This role will be part of the Performance Marketing Team. You will be the primary voice of our customers, providing coherent and engaging communication at MOIA. Furthermore, your mission is to gain new customers through various online marketing activities.

What you will do

  • Conception, coordination, implementation and reporting of data driven and engaging online & app marketing campaigns
  • Independent planning, conception, implementation as well as steering of online marketing campaigns & channels (e.g. social paid, Google, Apple Search, Display)
  • Measurement of success and optimization of online channels & campaigns (e.g. A/B tests)
  • Continuous optimization of Play Store and App Store assets in close alignment with our design team
  • Analysis of Marketing measures and app usage to improve campaign performance as well increase app retention.

What will help you to fulfill your role

  • A few years of experience in online & app marketing  
  • In-depth understanding and experience in a leading App or ecom company or in the app marketing industry 
  • Experience in managing & steering performance channels such as FB/IG, Google, YouTube, Apple Search, Display and SEO 
  • You have experience with current marketing and analytics tools (such as Google Analytics, adjust,, Sistrix, Facebook Ads Manager, Google Ads, & Co.)
  • You are a highly collaborative team player who is flexible, reliable, highly organized and able to handle projects independently
  • Fluent in German - B2 level would be sufficient. Fluent in English.

We encourage you to apply even if your profile does not meet all of the requirements for the role yet. We embrace individual growth at MOIA.

Be who you are!

We are actively working on creating a workplace that promotes and values diversity in age, gender identity, race, sexual orientation, physical or cognitive ability, and ethnicity. At MOIA we embrace a culture, where people feel accepted, respected, valued, appreciated, and included. 

We offer unconscious bias training regularly for all our employees. We are working on making our hiring process as inclusive as possible, such as ensuring a diverse hiring panel. To reinforce an unbiased screening process, we kindly ask you not to include any photograph in your application.

Our Benefits in a nutshell

  • Competitive salary including bonus
  • Flexible working hours & work arrangements 
  • Employee Share Ownership Program 
  • Public transport ticket (full coverage) & discount on MOIA rides
  • Subsidisation of a fitness club membership or a Swapfiets/JobRad
  • Continuous learning days, job rotation, trainings & workshops, conferences & language classes
  • Mental health trainings and consultation & company doctor
  • 30 days of vacation
  • Relocation support
  • Dog-friendly offices (only in HH).

Get more insights on how we work on our blog or follow us on Twitter.